Entries Tagged as 'Google search engine'

9 URL golden rules

9 URL golden rules for more online success and site ranking

You have to work as professionals, here are the URLs golden reules:

  1. Make URL readable for both: human and search enginesMake URLs clean & comfortable
  2. Use one URL per web pageMake them simple
  3. Use slashes (”/”) like real directories of web site
  4. Enhance URLs with numbers but don’t rely on them
  5. Skip the date, normally it’s not the most important infoNo special characters besides a minus/hyphen “-” in URLs
  6. Do not change URLs once set

If you will follow this URL rules, your web sites rank in search engines faster!

Optimal number of Keywords

How many keywords can you use for web stie? - this question stay in the top of the work-list of every webmaster. What is the optimal number of it and could i use long keyword phrases?

Actually, there is no particular number of keywords which you can use in your site / blog, but normally I write 2-3 main keywords per page plus I add 10 variations of the main keyword to my web site`s niche and optimize them.
If you use more than 1 main keyword it could be possible that you rank in search engines for both keywords will be good and thus your site’s visibility is increased, but if you use many main keywords per 1 page it can cause dilution and of course you may not rank for any of them at all!

I think 2-3 main keywords plus 10 variations of the main keywords is the best way to rank your site and therefore increase incoming traffic, because:

  1. 2-3 main keywords can make content look like normal content and more keywords make the web site’s content unreadable for visitors!
  2. 2-3 main keywords can easily be used time and through out the web page content. In contrast if you use 6-10 keywords it would be difficult to use all of them evenly through out the web content. This could cause a drop in density and your web site rank do not increase.
  3. 2-3 main keywords can easily be incorporated in headings and subheadings of page.

Another keywords strategy is use only 2-3 keyword phrases per page, e.g. Earn money online, Sell e-books online, free international calls etc.
This is known as the “long tail of search”. It is very difficult to rank for one or two keywords, because of competitors.

As for me, I use those 2 keyword strategies to my different web sties and it function good, it depends on the niche of my web sites.

Now you must to choose the optimal keyword strategy for your web site and optimize your keywords or may be keywords phrases! ;-)

Good luck with <Keywords>.